Old Settler's Music Festival : Sponsorship

Sponsorship

“Old Settler’s Music Festival offers a unique and fun way to entertain employees and clients as well as to gain recognition for your company. We know that quality companies strive to align themselves with quality events.

We fit the bill. The festival started in 1987 at Old Settler’s Park in Round Rock. Over 10 years ago, we moved to the beautiful Salt Lick Pavilion and Camp Ben McCulloch in Driftwood. The four day April festival caters to campers, families and roots music lovers. Festival faire includes a diverse mix of music of “roots” music with a mix of international, national and local artists.

With an attendance of approximately 15,000 over the weekend, the festival is big enough to garner significant press attention and small enough for festival-goers to see top notch bands up close in a spacious environment. We like to think of ourselves as the friendly, easy, music and camping festival. Musicians bring their instruments and jam with both festival-goers and festival artists late into the evening.

Seventy percent of participants come from come from Austin, the Hill Country, and surrounding areas while another 23% come from around Texas, and the remainder from different states and countries.

Our fans are the Baby Boomer and Gen X generations. 80% are under age 54. They have money. 50% of them earn $75K or more. 20% make over $50K. They are well-educated, tech-savvy consumers. They think of themselves as unique, entrepreneurial, free-spirited, and environmentally green.

Attendees feel that sponsors improve the festival or keep ticket prices down. Respondents indicate that they are or may be more likely to consider a product because a firm is a festival sponsor.

For more information, please contact Johnny Harvey by filling out the form below.

• Program Sponsor Information
• Sponsor Information 2011